15 seconds to a fitter you? That’s what ASICS believes. They’ve rounded up a host of Springbok and Blitzbok stars to film a 16 part series of 15 second video clips. These video clips are geared to help South Africans on their way to their fitness and training goals.
As part of ASICS global WANT IT MORE campaign ASICS launched a series of 15 second videos called FitterIn:15 earlier in 2016. Now local rugby players have come on board to contribute to changing the local fitness landscape. The WANT IT MORE campaign is a call to action for athletes of all levels, to step up their efforts in all training spheres.
With their commitment to training and understanding of what it takes to boost performance to the next levels, these players are perfectly positioned to help aspiring athlete step up.
Filmed at Switch Fitness in Bree Street, Cape Town it features ASICS Ambassadors and Springboks Eben Etzebeth and Frans Malherbe.As well as Blitzboks Seabelo Senatla, Werner Kok and Frankie Horne.
“The simplest changes or additions to your training routine can make a big difference in helping you meet your fitness and training goals. With ASICS dedicated towards helping athletes of all disciplines and levels these videos are a great way for anyone to step up their training routine” says Seabelo Senatla
ASICS South Africa Marketing Manager Sarah Mundy said “ASICS is committed to boosting the performances of sport enthusiasts and help them not only reach their goals but surpass them. We focus on not only providing cutting edge apparel and footwear but also adopting an innovative approach to the way people train “.
16 FitterIn:15 clips were filmed in total and one clip will debut every Wednesday over lunchtime over the next 16 weeks on ASICS South Africa’s social media channels.
Sounds like we have a weekly lunch date!
Zissy is the co-founder of Nutreats. She likes to make things, do things and wear things.